Consumer and Marketing Intelligence (CMI) Project Manager
職缺編號:
NO. |
SM35281406 |
職務類別:
Function |
業務行銷 |
職務名稱:
Job Title |
Consumer and Marketing Intelligence (CMI) Project Manager |
負責產品:
Products |
3C |
工作地點:
Location |
台北 |
工作內容:
JD |
1.Market/Industry Intelligence – be the expert on the latest industry, market and competition development. Be able to leverage and integrate this intelligence into product and design directions.
2.Consumer Insights Interpretation – observe and digest consumer trend and be able to interpret them into meaningful product solution and explore potential design opportunities.
3.Collaborate with designers to convert user insights into actionable recommendations and develop a solid point of view that enhance product and design value proposition.
4.Lead and co-work with the respective colleagues from various divisions (mainly product managers and designers) to understand 3C devices users’ behavior, attitude, preference, and needs, as well as dig out the consumer insights behind the collecting data or information.
5.Track, analyze, synthesize and summarize research reports, consumer trend articles, internal and external data sources.
6.Manage secondary research data efficiently |
需求條件:
Criteria |
University graduate or higher required (Master degree with Business Administration, Marketing, Statistics, Sociology, and Psychology are desirable) |
語文能力:
Language |
英文良好 |
學歷要求:
Education |
大學 以上 |
產業類別:
Industry |
行動通訊 |
|
|
|
|